RIDE WITH
THE RHINO

AT ARMSTRONG

Building a successful tyre business in Europe requires reliable partners, consistent quality, and competitive value. That's why partnering with Armstrong Tyres is designed to be straightforward and rewarding.

Armstrong delivers a strong balance of quality, performance, and value — supported by modern manufacturing facilities, independent tyre testing, and comprehensive warranty coverage. The result is a brand that distributors and dealers can confidently sell and customers can trust on the road.

Working with ZAFCO for the past 12 years has been a great experience. Their team is professional, highly responsive, and the quality of their products is exceptional. We look forward to growing our partnership further.

David Ley,

Owner of Rombach Reifen, Germany

THE ARMSTRONG HERITAGE

Armstrong Tyres traces its roots back to 1912, when George F. Armstrong founded the company in New Jersey, USA. Over the following decades, Armstrong grew into one of the most recognised tyre brands in the world, becoming the 5th largest tyre manufacturer globally by the early 1960s.

In the late 1980s, the brand was acquired by Pirelli, and by 2012 Armstrong was close to disappearing from the global tyre market.

Recognizing the strength of the Armstrong legacy, ZAFCO acquired the brand with a vision to revive and modernize it for today's global markets.

REBUILDING A TRUSTED BRAND

Over the past several years, ZAFCO has successfully revitalized Armstrong, transforming it into a modern tyre brand built on a heritage of reliability and performance.

Through advanced manufacturing, strong quality standards, and continuous product development, Armstrong now offers a portfolio designed to meet the evolving needs of global and European drivers.

Today, Armstrong represents a combination of American heritage, modern engineering, and global distribution expertise.

576

SKUs Across All Segments

THA

Made in Thailand, Morocoo, Indonesia

1912

Year Founded

Armstrong Tyre

WHY CHOOSE ARMSTRONG IN EUROPE

  • Armstrong TyreValue-Driven Pricing
  • Armstrong TyreHeritage You Can Trust
  • Armstrong TyreReliable Supply Network
  • Armstrong TyreDealer-Focused Warranty
  • Armstrong TyreBuilt for European Roads
  • Armstrong TyrePartner Growth Support

PRODUCT SEGMENTS

Armstrong Tyre Passenger
Armstrong Tyre Ultra-High Performance
Armstrong Tyre SUV
Armstrong Tyre 4x4
Armstrong Tyre Light Truck
Armstrong Tyre All-Season / All Weather
Armstrong Tyre Truck & Bus Radial

Grow with Armstrong in
Europe

Partner with a brand that combines heritage, value, and dependable support for modern tyre distribution.

Team